Hi! I’m Patricia, a UX designer who makes complex, data-heavy products feel simple.

A woman with long wavy hair, glasses, and a necklace, smiling and waving at the camera on a beach with sand dunes and the ocean in the background.
A woman with long wavy hair, glasses, and a necklace, smiling and waving at the camera on a beach with sand dunes and the ocean in the background.

End-to-end UX across e-commerce, enterprise, and edtech, with a specialty in data visualization and a knack for getting teams aligned on the right solution.

How I Work

Start with data, validate early, iterate with research and engineering, then measure and feed what we learn back in.

Flowchart diagram illustrating the process of data analysis, beginning with data collection, followed by data cleaning, analysis, interpretation, and reporting.
A process diagram showing each step of the design process from market and user data through a big idea, exploration, refined idea, early ux research, a cycle of iteration, solution finalization and launch and measure.

What People Are Saying

“She deeply cared about the problems clients came to us with, and gave incredible recommendations. Presenting actionable solutions to our client’s challenges came naturally to her.”

— Jesi Wu, Senior Producer · worked with Patricia at roboboogie

“I had the pleasure of working closely with Patricia on several projects… thoroughly impressed by her attention to detail, ability to communicate ideas and concepts effectively to our Partners and her overall positive demeanor and can-do attitude.”

— Derek Jesser, Senior Software Engineer · worked with Patricia at GRAYBOX

“Patricia is a skilled designer and researcher, a top-notch collaborator, and an excellent teammate… producing some truly well-thought out UX designs that somehow add capability while simplifying the overall experience.”

— Jon Plummer, VP Product Design · managed Patricia at Cayuse